PlaySlots4RealMoney.com keeps its finger on the pulse of the European gaming industry by tracking the latest strategic alliances. The latest partnership involves Booongo as a prominent global online slots developer. The company announced that it will expand its presence in Sweden through Videoslots. These two have a past history together as developer and operator.
How Does Booongo Gaming Expand Their Distribution In The Regulated Swedish Market?
The new arrangement will integrate Booongo’s entire content portfolio with Videoslots’ gaming platform. This will give Booongo access to a larger piece of the regulated Swedish market.
The original partnership was formed in 2019. Over the past two years, it has grown into a very successful collaboration. This next evolution in the process is sure to be another win–win for both parties.
One of the company’s most popular product offerings is the Hold and Win slot series.
This includes major hits such as:
These join other classic video slots such as Dragon Pearls and Aztec Sun in the complete Booongo collection.
Along with the impressive selection of games, Videoslots will benefit from the company’s suite of player engagement solutions. These are designed to increase player retention while also dialing up even more gameplay excitement. A few of the best examples are thrilling features, cash tournaments and running leaderboards.
Sweden has become a very important market for Booongo given it’s games’ past success. The company remains committed to expanding its presence in all of Europe. Other areas of concentration include Asia and Latin America.
As Booongo’s Commercial Director, Sebastian Damian released the following statement:
‘Videoslots is an incredibly well-known operator with an impressive reach in Sweden. And we are delighted to have partnered with them once again. To bring our quality games to even more players across the country.”
He went on to add: “The continued popularity of our Hold and Win games has allowed us to expand our presence in regions worldwide. And we look forward to further penetrating the Swedish market with Videoslots Casino in the months ahead.”
Also commenting on the recent expansion was William Ahberg. He is Head of Commercials at Videoslots.com. His comments included:
“We’re well aware of the quality games that Booongo produces. And had no hesitation in making their content available in Sweden. We’re constantly growing our customer base in the market. And we are very hopeful that the addition of Booongo’s slots will grab the attention of even more players.”
Going back over the second half of 2020, Booongo has remained active in its expansion plans. Previous distribution partnerships were formed with Rivalo, Betsson and EvenBet as part of this ambitious goal.
Between the steady release of popular games and ongoing strategic partnerships, the future is as bright as ever. Booongo continues to establish itself as a major player in the gaming content development industry.
The coming year should include even more slot releases building on the success of the Hold and Win series.